Mark Chussil, Author at Vistage Research Center

Which Strategy is Right for My Company? Part 8- The Bottom Line

Mark Chussil — Mon, 26 Dec 2016 18:01:39 +0000

You say tomato, I say not-tomato One guru says focus, another says diversify. One pundit says grow now profit later, another says be profitable from the start. One consultant says outsource for low cost, another says stay local for close...

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Which Strategy is Right for My Company? Part 7- (Still) Deciding How to Decide

Mark Chussil — Tue, 13 Dec 2016 01:52:35 +0000

In part six, we looked at various ways you could decide which strategy is right for your company: I’m the boss You’re my team Chicken soup for the strategist Wait and see Those approaches clearly yield decisions, and there’s much...

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Which Strategy is Right for My Company? Part 6- Deciding How to Decide

Mark Chussil — Fri, 02 Dec 2016 05:45:28 +0000

We’ve talked about how to define success and the importance of sharing that definition in your company. We’ve conjured up strategy ideas for ideas for your company and its competitors, real and potential, in the markets you serve. We’ve seen...

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Which Strategy is Right for My Company? Part 5- “Holy Futures, Batman!”

Mark Chussil — Fri, 18 Nov 2016 00:59:31 +0000

Previously, in “Generating Ideas,” we looked at ways to conjure up options for your company. By using the same techniques from your competitors’ perspectives, we could imagine what they might do. Their world looks different through their eyes than yours....

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Which Strategy is Right for My Company? Part 3- Speaking the Same Language

Mark Chussil — Wed, 26 Oct 2016 22:17:29 +0000

Previously, in “What They Want,” we explored how your competitors’ and colleagues’ perspectives on success can affect your market and your company. Here we’ll see how people use the same words in the same way and mean different things, and...

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For investors, blind optimism is risky business

Mark Chussil — Thu, 31 Mar 2016 09:00:44 +0000

Investors suffer from a surplus of checks. I don’t mean checks in the sense of “here, let me write you a check.” I mean checks in the sense of due diligence, the kind that makes sure you don’t overpay for...

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Would you play reverse Russian roulette with your money?

Mark Chussil — Tue, 26 Jan 2016 18:13:52 +0000

Imagine playing Russian roulette with your money. Reverse Russian roulette. It’s not one wealth-destroying bullet and five empty chambers; it’s five bullets and one empty chamber. Odds are 83% your money won’t survive. That game would be safer for your...

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